Brand Strategy

Attract Your Brand Tribe

A clear brand strategy sets you apart and helps your business grow. With a well-defined direction, you can capture the attention of the right customers with the right message and turn them into loyal fans.

Why
Brand Strategy
?
Define Your DNA

Discover who you are, why you started your business (beyond making money), where you’re headed, what you stand for, and your goals. This foundation sets the tone for a brand story that resonates with customers seeking authenticity and meaningful connections.

Know Your Market

Whether you want to attract travelers, sustainable-minded consumers, or culture lovers, gain insights into your ideal customers. Understand how your solution solves their problems, how they like to be spoken to, and how they find you.

Uncover Your Uniqueness

Identify what makes you different from competitors and communicate that uniqueness so customers know why they should choose you.

Craft Unforgettable Experiences

Guide every brand interaction, from hiring to customer experience, ensuring you serve your customers better and keep them coming back.

What Our Clients Say
  • Logo design on signage for Firehawk, a hospitality and interior design studio based in Orlando, Florida, USA.
    After we relaunched, we saw a 300% increase in inbound leads!

    “Sarah approached the rebrand strategically, first spending quality time to understand what makes us and our clients unique, and then offering insightful ideas to increase our brand awareness. After we relaunched, we saw a 300% increase in inbound leads and a 25% jump in conversions! We also attracted long-term partnerships and speaking opportunities. I love that Sarah was as invested in my brand as I am.”

    Glenn M.

    Founder, Firehawk Art Installers

  • Website Design for Root & Rise Travel, a sustainable luxury adventure travel agent in New York, USA
    Our messaging guide has become the roadmap I lean on to connect with the right travelers!

    “I was struggling to articulate the ethos behind my passion for sustainable, transformative travel. Sarah gave me the clarity and language I was missing. Through her process, I defined my ideal customers, clarified my message, and found an authentic brand voice that truly reflects what Root & Rise stands for.”

    Kim D.

    Founder, Root & Rise

  • Packaging design concept for Launch Publishing, a publishing company in Abu Dhabi, UAE
    They walked me through market research to designing stunning visuals.

    “Developing a brand strategy and launch plan for my publishing venture felt daunting at first, but they made the entire process smooth and enjoyable. They didn’t just listen—they truly heard me and translated my ideas into a coherent brand strategy that perfectly captured the essence of my business. Sarah walked me through everything from market research and target audience analysis to crafting a unique brand voice and designing stunning visuals.”

    Sarah M.

    Founder, Launch Publishing

  • Logo design on signage for Firehawk, a hospitality and interior design studio based in Orlando, Florida, USA.
    After we relaunched, we saw a 300% increase in inbound leads!

    “Sarah approached the rebrand strategically, first spending quality time to understand what makes us and our clients unique, and then offering insightful ideas to increase our brand awareness. After we relaunched, we saw a 300% increase in inbound leads and a 25% jump in conversions! We also attracted long-term partnerships and speaking opportunities. I love that Sarah was as invested in my brand as I am.”

    Glenn M.

    Founder, Firehawk Art Installers

  • Website Design for Root & Rise Travel, a sustainable luxury adventure travel agent in New York, USA
    Our messaging guide has become the roadmap I lean on to connect with the right travelers!

    “I was struggling to articulate the ethos behind my passion for sustainable, transformative travel. Sarah gave me the clarity and language I was missing. Through her process, I defined my ideal customers, clarified my message, and found an authentic brand voice that truly reflects what Root & Rise stands for.”

    Kim D.

    Founder, Root & Rise

  • Packaging design concept for Launch Publishing, a publishing company in Abu Dhabi, UAE
    They walked me through market research to designing stunning visuals.

    “Developing a brand strategy and launch plan for my publishing venture felt daunting at first, but they made the entire process smooth and enjoyable. They didn’t just listen—they truly heard me and translated my ideas into a coherent brand strategy that perfectly captured the essence of my business. Sarah walked me through everything from market research and target audience analysis to crafting a unique brand voice and designing stunning visuals.”

    Sarah M.

    Founder, Launch Publishing

  • Logo design on signage for Firehawk, a hospitality and interior design studio based in Orlando, Florida, USA.
    After we relaunched, we saw a 300% increase in inbound leads!

    “Sarah approached the rebrand strategically, first spending quality time to understand what makes us and our clients unique, and then offering insightful ideas to increase our brand awareness. After we relaunched, we saw a 300% increase in inbound leads and a 25% jump in conversions! We also attracted long-term partnerships and speaking opportunities. I love that Sarah was as invested in my brand as I am.”

    Glenn M.

    Founder, Firehawk Art Installers

  • Website Design for Root & Rise Travel, a sustainable luxury adventure travel agent in New York, USA
    Our messaging guide has become the roadmap I lean on to connect with the right travelers!

    “I was struggling to articulate the ethos behind my passion for sustainable, transformative travel. Sarah gave me the clarity and language I was missing. Through her process, I defined my ideal customers, clarified my message, and found an authentic brand voice that truly reflects what Root & Rise stands for.”

    Kim D.

    Founder, Root & Rise

  • Packaging design concept for Launch Publishing, a publishing company in Abu Dhabi, UAE
    They walked me through market research to designing stunning visuals.

    “Developing a brand strategy and launch plan for my publishing venture felt daunting at first, but they made the entire process smooth and enjoyable. They didn’t just listen—they truly heard me and translated my ideas into a coherent brand strategy that perfectly captured the essence of my business. Sarah walked me through everything from market research and target audience analysis to crafting a unique brand voice and designing stunning visuals.”

    Sarah M.

    Founder, Launch Publishing

Our Packages
The Pioneer
The Pioneer

Ideal for startups looking to launch with clarity, confidence, & a strong brand foundation

Ideal for startups looking to launch with clarity, confidence, & a strong brand foundation

Starts from

$

5,250

5,250

4-5 Weeks

4-5 Weeks

Deliverables

Bundle Deliverables

  • 2-3 Hour Strategy Workshop

  • Unique Value Proposition

  • Brand Positioning

  • 3 Customer Profiles

  • Competitor Analysis

  • 2 Visual Mood Boards

  • Logo & Variations

  • Color Palette & Typography

The Explorer
The Explorer

Designed for businesses aiming to strengthen their position, attract the right audience, and lead their market

Designed for businesses aiming to strengthen their position, attract the right audience, and lead their market

Starts from

$

8,750

8,750

6-8 Weeks

6-8 Weeks

Deliverables

Deliverables

  • Strategy Workshops 

  • Unique Value Proposition 

  • 3 Customer Interviews & Profiles

  • Competitor Analysis

  • Brand DNA & Story

  • Brand Positioning

  • Messaging Frameworks

  • Brand Personality & Tone of Voice

  • Strategy & Tactical Roadmap

  • 3 Visual Mood Boards

  • Logo & Variations

  • Color Palette & Typography

  • Photography Style

  • Brand Guideline

The Trailblazer
The Trailblazer

A complete branding experience for businesses aiming to grow into industry leaders and leave a lasting impact

A complete branding experience for businesses aiming to grow into industry leaders and leave a lasting impact

Starts from

$

12,500

12,500

10-12 Weeks

10-12 Weeks

Deliverables

Bundle Deliverables

  • Strategy Workshops

  • Unique Value Proposition

  • 5 Customer Interviews & Profiles

  • Competitor Analysis

  • Brand DNA & Story

  • Brand Positioning

  • Messaging Frameworks & Tagline

  • Brand Personality & Tone of Voice

  • Brand Architecture

  • Strategy & Tactical Roadmap

  • 3 Visual Mood Boards

  • Logo & Variations

  • Color Palette & Typography

  • Photography Style

  • Custom Patterns & Icons

  • Brand Guideline

  • Strategy Workshops

  • Unique Value Proposition

  • 5 Customer Interviews & Profiles

  • Competitor Analysis

  • Brand DNA & Story

  • Brand Positioning

  • Messaging Frameworks & Tagline

  • Brand Personality & Tone of Voice

  • Brand Architecture

  • Strategy & Tactical Roadmap

  • 3 Visual Mood Boards

  • Logo & Variations

  • Color Palette & Typography

  • Photography Style

  • Custom Patterns & Icons

  • Brand Guideline

Brilliant Questions People Ask Us
How does a brand strategy help my business?
How does a brand strategy help my business?
How does a brand strategy help my business?
How does a brand strategy help my business?
Will I be involved in the brand strategy process?
Will I be involved in the brand strategy process?
Will I be involved in the brand strategy process?
Will I be involved in the brand strategy process?
How long does the process take?
How long does the process take?
How long does the process take?
How long does the process take?
Do you help implement the strategy?
Do you help implement the strategy?
Do you help implement the strategy?
Do you help implement the strategy?
How do I measure the success of a brand strategy?
How do I measure the success of a brand strategy?
How do I measure the success of a brand strategy?
How do I measure the success of a brand strategy?
Can you rebrand my business?
Can you rebrand my business?
Can you rebrand my business?
Can you rebrand my business?
Do you do marketing or content strategy?
Do you do marketing or content strategy?
Do you do marketing or content strategy?
Do you do marketing or content strategy?
Are there payment plans available?
Are there payment plans available?
Are there payment plans available?
Are there payment plans available?
How soon can we start?
How soon can we start?
How soon can we start?
How soon can we start?
Let’s work together to

Grow your brand

Let’s work together to

Grow your brand
Let’s work together to

Grow your brand

Let’s work together to

Grow your brand

Made in America.
Serving Worldwide.
Ready to bring your brand to life?
Made in America.
Serving Worldwide.
Ready to bring your brand to life?
Made in America.
Serving Worldwide.
Ready to bring your brand to life?
Made in America.
Serving Worldwide.
Ready to bring your brand to life?